GameStop Celebrates 10 Years of Granting Wishes
GameStop Launches Campaign to Benefit Make-A-Wish® with Live Wish Reveal
GRAPEVINE, Texas, (August 30, 2017) – “You’re going to WrestleMania®!” Those were the words 12-year-old Make-A-Wish kid Solomon heard from WWE Announcer Renee Young and WWE Superstar Dean Ambrose today as his wish was revealed in front of nearly 4,000 GameStop store leaders at the company’s annual Store Leader Conference and EXPO in Las Vegas. Solomon, who battles muscular dystrophy, wished to go to WrestleMania. Now, thanks to those nearly 4,000 store leaders, GameStop guests, and WWE, his wish will come true. Solomon’s wish serves as the kick-off for GameStop’s annual point-of-sale campaign benefiting Make-A-Wish®.
GameStop, announced today, the launch of its fourth annual in-store donation campaign benefiting Make-A-Wish. The campaign runs in the U.S. and Canada from August 30 – October 31. Funds raised during the campaign help grant wishes for children battling critical illnesses like Leeanna, 15, who recently had her wish for an electronics shopping spree granted at GameStop.
In celebration of 10 years of partnership, GameStop and its family of brands invites customers to help make more wishes like Leeanna’s and Solomon’s come true. Customers can donate $1, $5, or $10, or “round up” their total bill at checkout. One hundred percent of all customer donations collected during the campaign dates at GameStop, ThinkGeek and EB Games Canada stores, and on gamestop.com will be donated to Make-A-Wish. The company’s tech brand stores including Spring Mobile and Simply Mac will collect in-store donations from Nov. 1 through Dec. 31.
“It has been our company’s distinct pleasure to help grant shopping spree wishes in our stores nearly every day. Together with our guests, we are committed to raising even more donations for Make-A-Wish so that they can continue to provide a lifetime of happy memories for kids fighting big illnesses,” said Rob Lloyd, chief financial officer of GameStop and Make-A-Wish North Texas board member.
As a thank you for donating, customers at GameStop and EB Games stores will receive:
- GameStop PowerUp Rewards members will score triple PowerUp Rewards Points on donation amounts of $1 or more from August 30 – October 31
- EB Games Edge Rewards members earn 100 bonus Edge Rewards Points on donation amounts of $1 or more from August 30 – October 31
“Research is showing that wishes can truly be a transformative part of a wish child’s medical journey and it is a privilege to work with partners like GameStop who truly understand the power of a wish come true,” said David Williams, president and CEO of Make-A-Wish America. “Make-A-Wish needs everyone’s help to grant more wishes for children with critical illnesses and GameStop’s campaign provides a simple way for customers to help make a lasting impact on the lives of wish children and their families.”
GameStop, the world’s largest video game retailer, offers the best selection of new and pre-owned video gaming consoles, accessories and video game titles, in both physical and digital formats. GameStop also offers fans a wide variety of pop vinyl toys, collectibles, board games and more. Through GameStop’s unique buy-sell-trade program, gamers can trade in video game consoles, games, and accessories, as well as consumer electronics for cash or in-store credit. The retailer operates thousands of locations around the world under the GameStop, EB Games and Micromania retail brands. Fans can find their local GameStop store using the company’s online store locator tool.
To get the latest news on video gaming and gear, follow GameStop on Twitter, Facebook, Instagram and YouTube. GameStop, EB Games, and Micromania are part of GameStop Corp. (NYSE: GME), a global specialty retailer that makes the most popular technologies affordable and simple.
Make-A-Wish grants the wishes of children with life-threatening medical conditions to enrich the human experience with hope, strength and joy. According to a 2011 U.S. study of wish impact, most health professionals surveyed believe a wish-come-true has positive impacts on the health of children. Kids say wishes give them renewed strength to fight their illness, and their parents say these experiences help strengthen the entire family. Headquartered in Phoenix, Make-A-Wish is one of the world’s leading children’s charities, serving children in every community in the United States and its territories. With the help of generous donors and more than 33,000 volunteers, Make-A-Wish grants a wish somewhere in the country every 34 minutes. It has granted more than 285,000 wishes since its inception in 1980; more than 15,300 in 2016 alone. Visit Make-A-Wish at www.wish.org to learn more.
# # #