Anne Marie Stein
Principal / Co-Founder
Few people can move mountains with the force of their personality and creative energy, and Anne Marie is one of those people. She has overseen the PR campaigns of some of the largest film and interactive launches in history.
Anne Marie started as a publicist for United International Pictures in London, working on films for Universal, MGM, and Paramount. She took this experience in international public relations back to the States to become VP of Public Relations at Sony Pictures for Columbia and TriStar, managing the global campaigns for titles such as Hook and Bugsy. She then worked as Unit Publicist on major releases including The Abyss, Who Framed Roger Rabbit, The Mask of Zorro, and most memorably for Anne Marie personally, Schindler’s List. A highlight of the experience was the production team’s opportunity to meet with Oscar Schindler’s wife Emily and actual survivors whose lives were saved, a moving experience she will never forget.
She moved from LA to the Bay Area to accept the position of Director of PR for the Entertainment division at Electronic Arts. Her visionary talents were quickly realized as she was appointed Senior Director of PR where she oversaw all of the EA brands and properties namely the
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industry’s most coveted brand EA SPORTS. Under her tenure, Anne Marie led the PR campaigns for several of EAs most successful properties including Medal of Honor, Madden NFL Football, Majestic, and Harry Potter. Working with her team and partners such as Warner Bros. ( Harry Potter), New Line ( The Lord of the Rings), and MGM ( James Bond), Anne Marie forged deeper bonds between the film and interactive industries.
She then went to LucasArts as Director of PR, maximizing the relationship between LucasFilm and LucasArts for titles such as Star Wars Episode III, Mercenaries, and Star Wars Battlefront II. With the Star Wars titles, Anne Marie partnered with LucasFilm to produce joint PR campaigns that cross-pollinated the messaging for the films and games, bringing the film to gaming audiences and the game to film audiences.
Anne Marie brings a wealth of experience, unmatched partner relationships, bountiful energy, and her strong creative mind to the service of entertainment partners from all walks of life.
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